Powerful Strategies For Successful Article Marketing by Corte Swearingen
A good article submission strategy doesn't just help position you as a possible expert in your field, but will offer you with important backlinks that can work to improve your web traffic. So is there a easiest way to jumpstart your article submission program? Just follow the strategies in this post.
Article:
There are three important reasons to consider utilizing article writing as a technique to create your internet business.
1. To position yourself being an expert within your field.
2. To drive website visitors to your website.
3. To secure high-quality one-way links to your internet site
Here are three simple strategies that build upon the above mentioned.
Article Submission Strategy #1: Identify Quality Article Sites
There are lots of article sites out there therefore it may be hard to decide on the ones that may have probably the most effect on your small business.
There are two kinds of article creation and submission sites; general purpose and industry-specific.
The general purpose sites contain a range of topics from top relationship articles to pet advice to book reviews. When you decide on a general purpose site, you will need to make certain the masai have a category that closely matches your market. If they don?t, proceed and locate another site.
The industry specific article sites target a certain business area. An example of a market specific site can be Small Business Brief, which focuses articles on helping the small company owner.
A good article creation and submission strategy will utilize both specific and generic article sites. Start with identifying your industry specific sites and after that look for add a generic site or two to round out your list.
Article Submission Strategy #2: Select Articles Sites with High PageRank
PageRank is a measure of how many high-quality one way links a niche site has obtained.
You is able to see the PageRank associated with a website by downloading the Google Toolbar on your browser and enabling the PageRank feature. Once this is achieved, you will notice an illustration of PageRank from the toolbar for each site you visit. PageRank is given being a number between zero and ten, with ten being the best possible score.
One in the advantages of article writing is that you simply can place backlinks to your site inside the author bio area at the end of your article. By sticking to high PageRank article sites, these links back to your website carry more weight. I recommend staying with article sites which have a PageRank of four or higher. Ultimately, you want to select article sites who have an increased PageRank than your individual site.
Article Submission Strategy #3: Avoiding Duplicate Content
As search engines have gotten smarter, they have built-in filters that help lessen duplicate content browsing results. So, as an example, if you have an original article you wrote on your PageRank 3 site knowning that same article is reproduced on a PageRank 5 article distribution site, the chances are good your internet site will get pushed along the search engine ranking positions for that main keywords used in the article.
Many people who use article marketing simply copy the information they have got already produced on their site. I recommend you spend some time rewriting your article in order that no less than 30% from it is different content.
Here are a handful of strategies for changing your content without needing to rewrite the whole article.
- Select a different title for the article
- Completely rewrite the 1st paragraph and the last paragraph
- Reword the 1st sentence of the middle paragraphs
- Cut some content or start being active . fresh content
Although it will require a little bit more time for it to do this, I feel the results are worth it. Some marketers will not agree this is important, though the reality is that no-one knows definitely how Google is filtering out duplicate content. Since their algorithms are change regularly, it?s better to play it safe and do a little rewriting.
Make the Most of Your Article Marketing Program
I?m a strong advocate of marketing with articles. However, an excessive amount the best thing can be counterproductive. To make essentially the most of your article writing program, I recommend these.
1. Do not use article marketing software. While it could be tempting to use software that submits to a huge selection of marketing with articles sites, the search engines like google can penalize you in the event you start building links rapidly. In addition, the caliber of submissions may be quite poor. Your much better off and away to maintain treating your article distribution.
2. Select 5-7 quality article submission sites and stick with them. You may submit the same exact article to every article site provided that it differs enough from your original article on the own website.
3. Make sure you link back for a site with your author bio area. Most article creation and submission sites will permit 2-3 links back to your web site. Take advantage of this! This is one of the main good reasons to submit quality articles.
4. Be consistent in article marketing. There?s no requirement to submit several quality article per week. If you have the time, you can certainly submit more. But remember, article marketing should be merely one strategy in a overall comprehensive marketing program.
5. Submit quality articles. If your article devolves into a few short low-quality paragraphs, you?ll wind up hurting your reputation inside the long run. In addition, you might find that article sites start flagging your articles and refusing to publish them. Always submit quality material using the intent to assist your audience.
Following these strategies will provide you with additional online traffic and help improve your search engine rankings by building quality backlinks. Don?t delay ? start your own article promotion program today!
Corte Swearingen could be the creator of the Integral Marketing System and founder of and He holds a qualification in physics and mathematics from your University of Illinois in Urbana-Champaign.
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